As the season of spring ploughing approaches, Sinochem Fertilizer started “sending technologies, fertilizer and services” to the countryside nationwide. As a major event, the campaign with the theme “Trust and Care of Thirty Years of Sinochem – Return to Our Customers” will be kicked off in eight southern provinces including Anhui, Jiangxi, Hunan, Hubei, Guangdong, Guangxi, Fujian and Hainan. The campaign will last to the end of June.
During the campaign, Sinochem will hold a thousand bazaar roadshows and a thousand fertilizer lectures, build another 300 scientific fertilization demonstration villages, play together with China Film Group films in the countryside, reward cash to farmers and collect articles on “Sinochem Fertilizer and Me”. Agricultural experts will be invited to the countryside to offer suggestions on fertilization to farmers.
The campaign is a major measure of Sinochem Fertilizer Company to integrate business operation with social citizenship and demonstrates the sense of responsibility and sound image of the company as the “national team” of agricultural services.